I'm not just talking about the refractor-like shine on the backs that I previously wrote about.
I mean the actual photos on the back tend to be a lot more fun and playful, while the fronts are often very similar to previous issues.
Most of my Aaron Judge cards look the same. Here's an example of four from this year.
Yet, here is the back of one of the images (the Judge on the upper right, if you're wondering):
Yesterday, I received my second Topps NOW Clint Frazier card. Here is the first.
I'd be totally fine if more of these moments, often which are moments of celebration, were featured on the card versus the actual swing or follow through. In some instances, it's entirely appropriate. In others, give the card some more personality.
This is in no way a jab at Topps. I really like Topps NOW and think it's been a fun addition to the hobby over the last two years. I just wish they'd take the creative license to step outside the box a little more, as I certainly remember Frazier's joyous celebration more than than the actual swing itself.